It also means that the management they are doing in their gambling casino business is a good one, and the marketjng strategy they are doing is great, and we can see that in the build of their community that supports to play on their gambling platform.
We see that when they have more events, that means that a big profit is coming into their casino and their gamblers
also enjoy it.
Your thinking is nothing wrong but it's not enough and I would like to contribute one more point. If you see a company becomes more active with marketing by running more marketing programs, contests, you must be carefully on your judgement that their marketing strategy has worked well. It can be their short term overspendings on marketing while effects in return are still unknown.
I don't think casinos with long-standing marketing campaigns can underestimate the results of their strategies. Some have signature campaigns have been running for over five years, along with contest programs and even free bonuses. These brands are the most well-known and their popularity is steadily growing compared to competitors who are still at the beginning of their journey to reach the same level. In a highly competitive market, only the best marketing strategy will determine your position compared to others.