...Are you suggesting that they have been distrust by a forum member, at least a reputable one? I don't think that is the case here because I have not see where they are distrusted.
or don't you think they should officially have their own campaign to gain more trust and reputation here?
I doubt if running a signature campaign is the right way for them to go now considering the nature of their business that only requires one not to have access to their wallet and trust me that, in recent times, people are already learning how to safely keep and store their wallet access(pass phrase) and making the issue of wallet inaccessibility reduce significantly(my thoughts) and running a signature campaign wouldn’t do them much good now considering the cost and the fact that, every business wants to make a profit and not just invest.
I would suggest a review campaign for them so they can get people check their activities and give feedback on possible ways for them to improve.