If they are consistent posting give aways and other updates there's good chance that their brand grows. For now they need to explore lots of ways to gather more exposure so that TON Poker will be known by lots of players not only in Bitcointalk but also even on X and other social media platforms.
In a competitive settings, brands explores available means of surving and growing, you know, with what we have seen so far, theres competition here and TON Poker should strategically adopt some means that can get the attention of players here in this community, do you know why the really need to get more smart in this forum, this forum is housing different gambling brands, so they must think of something very different from other poker stuff, although your advise is very good because I believe in versatility because it also helps in achieving aim as quick as possible.
I don't even think Tonpoker have competition because they are the first and largest Poker on telegram. What I think Tonpoker really need this time is to promote their brand for sometimes because the more they focus on promoting their brand the more gamers will get to know about the brand and also be part of the brand. Most of the brand we have here in the forum, at the earlier time they weren't this big and very known but the energy they put in promoting their brand for a longtime has made the brand to be well known. One thing about promotion the more promotion the more positive result you will have.