I was scrolling earlier today and noticed something interesting Bitget quietly switched up its name. No loud announcement, no big splash, just a subtle change that almost felt like it was meant to go unnoticed.
please share the old one and new one so we can see also why would they have a change and not announce it? if it is so subtle why change it in the first place?
It got me thinking, exchanges don’t usually adjust their branding without a reason. Sometimes it’s just a cosmetic refresh, but other times it hints at bigger plans like new products, partnerships, or even a broader shift in strategy. The timing is curious too since competition between exchanges is heating up again.
I’m not sure yet if this is just a small branding tweak or if it’s the start of something bigger. Has anyone else noticed rebrands like this before and did they usually mean anything significant?
usually it is a change in the administration maybe someone else bought the company or there was passing of ownership or maybe it is just a marketing strategy