Quote from: ethought on May 17, 2014, 05:28:26 PM

Quote from: GAML on May 17, 2014, 12:30:50 PM

Number 6. Instantly recognisable if you drove past a billboard with it on and it caught your eye only for a split second. When it comes to logo design; think Nike and Apple. Clear, uncluttered, instantly recognisable from a distance. In addition this logo also contains Gestalt principles within it's design which is used a great deal in modern marketing. In short Gestalt psychology states that we see things as a whole rather than a sum of its parts. The lines and curves in the central design clearly create an image that can be perceived as a tree or a leaf. The Gestalt principle of closure often leads consumers to pursue a further search for information on what they are seeing i.e seek confirmation if what the design represents / actually shows and it is a very powerful way of capturing consumers attention and then creating the opportunity for exposure to the product / service. Exposure leads to learning, leads to evaluation, leads to use / consumption. Without the initial exposure the next steps cannot take place. A person who is ecologically conscious is more likely to be attracted to this design because the tree/leaf has a conscious or subconscious importance in regards their beliefs / attitudes towards environmental issues. I would imagine this is the type of person Carboncoin wishes to attract and this type of person is highly likely to use / invest in the coin as it has a strong affinity with their values / ethical stance.

That is why I am particularly impressed with this logo. A great deal of thought has gone into the design by the creator.

I make this statement with confidence as I am reading for my masters degree in marketing Wink

If I were the lucky winner in regards comments my Carboncoin wallet address is LBRUeWvHzSiKBXNehAkyUTeA9qVsD8EhEd

Good luck with the relaunch.

Great comments!

You have just been sent 2,000,000 CARB.

Thank you very much ethought and Danonthehill. Congratulations to Ckybe