Quote from: mwlarkin1 on July 27, 2014, 05:42:57 PM

Quote from: franky1 on July 27, 2014, 11:01:11 AM

to be honest, i still think the letter is too waffly.

do you think mastercard talk about dollars with paragraphs describing the cotton paper and patented ink. or the method of joining the chip to the plastic card, or the database link of the accounts.

i think there needs to be less waffle about the decentralised protocols and more about the:
no chargeback
pennies(3c) vs quarters(30c) fee's
hoarding for future gains

basically the practical stuff, not the protocol stuff.. after all if your pushing for coinbase/bitpay. the protocol and security is meaningless to a merchant as its all automated by a third party. all the merchant and customer see's is a QR code.

they dont see or know of the 'ledger' or the encryption stuff, they dont see it as being decentralised, as all their trades go through one company.. not random people.

(sorry for the backwar and forward thinking from post to post. but i tailor my sales pitches to each individual business and the more i read your letter pretending im busines xyz, abc efg etc in different scenarios, the more questions rather than answers i see them come up with)

That's a really good point, Franky. Pitching Bitcoin as a means of saving money would speak pretty loudly to businesses as a whole. If we pitch that idea first, maybe we can grab their attention more directly. They don't have to have a philisophical/technological point of view to see how Bitcoin can help them: so why endorse those ideas so heavily in the letter? If the business is just interested in saving money - great! If they're interested in the societal impact - also great! But those are things they'll decided on an personal level. Speaking about the expense-saving side of Bitcoin will speak more directly to all businesses.

Thanks for the input, I'll work on revising it.

This is correct. Companies ultimately care about their bottom line and want to keep costs as low as possible.