Read the Whitepaper. It is well written though. Very good market analyses, roadmap and real product is what I like most. Just want to know how will you provide 100% cleaningness of this AirPod? I wouldn't use something after so many people have already been there without disinfection. Overall I can see this story to be a successful one if the product will be popular as it is easy to guess this is the reason for price growth over the time.