Websites and applications that enable users to create and share content or to participate in social networking.

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Social media is not a media

“Focus on how to be social, not on how to do social.”
Jay Baer, Convince & Convert
“If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.”
Jeff Bezos, CEO at Amazon.com
“Social Media puts the “public” into PR and the “market” into marketing. ”
Chris Brogan, President of New Marketing Labs, chrisbrogan.com
“Don’t say anything online that you wouldn’t want plastered on a billboard with your face on it.”
Erin Bury, Sprouter community manager
“We’re living at a time when attention is the new currency. Those who insert themselves into as many channels as possible look set to capture the most value. ”
Pete Cashmore, Founder of mashable.com
“Privacy is dead, and social media hold the smoking gun.”
Pete Cashmore, Mashable CEO

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