Quote from: Dripstoil on May 15, 2022, 11:11:54 AM

I see a lot of great Casinos and Sports Betting platforms here that doesn't really have great brand name but have excellent functionalities and quality designs. While some ( not so many) do have both great designs, functionality and perfect brand name, so many majority simply don't. So, I was wondering. If I'm going to spend so much money to build a great gambling platform, why not just spend extra little more to acquire a great name? After all, nothing is greater in business than your brand equity.

What do you think? I'd like to understand the mindset of some gambling operators and start ups. What do you consider to be the most important in your gambling startup? Great name or site functionality or both?

The brand name was the most powerful thing of the gambling.Once the website became the brand,then they no need to discuss about the marketing of the website.When the gambling site became the brand,the next thing to concentrate by the team is site functionality.Because site functions had huge impact on the users.When site functions was reduced,their will huge fall in users.