A lot depends how useful the project and what technology it brings. During the fall of the market it is the best time to buy tokens of new projects but it is necessary to evaluate the project to understand its potential. Now a lot of DeFi projects appear like this
https://twitter.com/LollipopBsc/status/1537731681779453952Now all market falls including cryptocurrency market. It is very difficult time for all cryptocurrency projects. Even good and proven by the time projects have problems in such difficult economic conditions.
Now many people are waiting for the rise of the market. The fall of the market is very difficult time for all cryptocurrency investments and many project. But the demand in cryptocurrency increases.